Originally a trading company, Translas has developed over the past 50 years into a leading manufacturer of welding torches that stands out for its innovativeness and sustainability.
50 years symbol of quality
The company is founded by Mr. John Boer in 1960. The company, back then called Translas Midden Nederland BV, is at first a trading company. The company imports and trades with welding wire. Kobe Steel is one of the trademarks Translas Midden Nederland sells as an exclusive dealer in the Benelux. At the time, Translas is one of the leading companies in welding wire in the Benelux.
In this year Eric J. Boer, the oldest of the three sons, joins the company. After long research, Mr John Boer and Eric Boer decide to stop gradually selling their main product - welding wire. The product range has started to change in order to move away from the high competition and low margin welding wire.
Since manufacturing has always been a dream for Translas, the company decides to make a switch. This is the most important decision for the future of Translas. In this year, Edwin Boer joins the business and founds Translas Production BV. The first semi-automatic machines and presses are purchased and, in the next six months, the first MIG gas nozzles are produced.
In this year Translas Midden Nederland BV merges with Translas Production BV. It is now much easier to combine the trading and manufacturing part of the business. This is a wise decision in terms of logistics as well.
Another major step in the history of Translas, is the decision to start the manufacturing and assembling of MIG, TIG and Plasma torches. In this year, Jeroen G. Boer joins the family business as well and founds Tipworks BV. His company focuses only on welding torch technology.
Mr. John Boer retires in 1995 and his three sons take over the lead of the two companies. The focus is now on torches and spare parts technologies. This same year, Translas invests in new high-technology CNC machines.
The two companies Translas Production BV and TipWorks BV combine to pave the way for Translas TipWorks BV. The logistic and administration advantages make it a good way to approach the future. Home base is Nieuwegein, the Netherlands, where it still is nowadays.
A new step for the company is the investment in its own premises. On a 4000 square meter ground, a very beautiful building at a top location is acquired. In this building, Translas can grow and combine production and assembly together.
Jelmer Wolleswinkel and Jo Decock both join the company as part of the Board of Directors. They are part of the sales representatives and their presence gives a nice push to the sales team. New products are added to the product range, specifically safety wear.
Lots of new machinery arrives in the production of Translas. High-speed milling machines and an injection molding machine make Translas ready for the future. Translas upgrades their product line with high quality level robotic and offshore torches. In 2007, 7XM MIG torch series and 5XT TIG torch series are launched.
In this difficult economic year, Translas decides to focus on improving its processes. The company applies the principles of LEAN thinking and LEAN production. In this way, it succeeds to increase its flexibility and throughput in production. The same year, Translas appears at Schweissen und Schneiden – world’s biggest welding fair that takes place in Germany. The presentation of Translas at the fair is a success. This same year, the name has been changed from Translas TipWorks BV to Translas BV as it is still today.
In 2013 the crisis seems to be over and Translas again has a presentation at Schweissen und Scheiden in Germany. This time the success is enormous. The launch of the brand new screw-less TIG line, called 7ST torch series, receives the highest public attention. As a modern company, Translas starts working towards growing their brand name via their communication, marketing and social media.
The board of Translas BV and the TTW (Translas TipWorks) Group changes and, as of today, it consists of Jeroen G. Boer, Edwin Boer and Jelmer Wolleswinkel. Eric J. Boer and Jo Decock operate the previous daughter company - VIP Safety. VIP Safety is now completely separated company and is not part of the TTW Group anymore.
Translas keeps on being on top of the industry with its innovative developments. Seeing the need for it, the company starts developing products focused on improving the health of the welder. The 7XE Extractor is a welding torch with integrated fume extraction. It is developed together with TNO and is a patented product. The 7XE Extractor torch is accepted extremely positive by the public and, thus, creates more similar opportunities.
Our mission and vision
We want to be seen as a trusted partner who focuses on innovating, sustainability and strong partner relationships. For our dealers, we want to be seen as a reliable and flexible supplier.
We want to improve the world by creating sustainable products from the beginning till the end – from the manufacturing process and distribution to healthy welding environment for welders all around the world.
We want to achieve our vision by creating open partner relationships and being ready to share all available knowledge and resources. Our distributors can expect from us to respond to their customization needs at any given moment. In order to develop more sustainable and welder-friendly products, we are constantly improving ourselves in terms of quality, efficiency, creativity as well as trust.